by Jimbo Roberts » June 19th, 2013, 2:12 pm
As if Montana needs more advertisment amoung flyfishers. I can remember what it was like before "A River runs through It" that brought everyone to Montana trying to be discovered. And there I am sounding like sour grapes as I didn't discover Montana's flyfishing. It was there and thriving long before I started chasing Trout. Still I often wonder what it was like before Browns, Rainbows, and Brookies, were scattered like leaves in the fall to every river and creek.
Really it looks to be a good magazine taking the route I have seen amoung new startups. Allowing a free subscription for awhile, building up a growing members list for advertisers, and then going commercial later. Which is actually a pretty smart way to breakin the business these days.
Jimbo